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    <title>Automotive Service &amp; Tire Alliance upcoming events</title>
    <link>https://astausa.org/Events</link>
    <description>Automotive Service &amp; Tire Alliance upcoming events</description>
    <dc:creator>Automotive Service &amp;amp; Tire Alliance</dc:creator>
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    <pubDate>Mon, 28 Sep 2026 21:54:46 GMT</pubDate>
    <lastBuildDate>Mon, 28 Sep 2026 21:54:46 GMT</lastBuildDate>
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      <pubDate>Thu, 23 Sep 2027 04:00:00 GMT</pubDate>
      <title>2027 ASTA Expo Attendee &amp; Exhibitor Registration (09/23/2027)</title>
      <description>&lt;p style=""&gt;&lt;font&gt;&lt;font color="#FFFFFF"&gt;The trail to 2027 starts here! Registration is officially open for the&lt;/font&gt; &lt;strong style=""&gt;&lt;font color="#ED1C24"&gt;2027 ASTA Expo: Urban Aftermarket Cowboy&lt;/font&gt;&lt;/strong&gt; &lt;font color="#FFFFFF"&gt;in Raleigh, North Carolina.&lt;/font&gt;&lt;/font&gt;&lt;/p&gt;

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&lt;p style=""&gt;&lt;font color="#FFFFFF"&gt;Whether you’re joining us as an attendee or exhibiting your company on the show floor, now is the time to secure your spot and take advantage of exclusive early registration pricing available during the 2026 ASTA Expo.&lt;/font&gt;&lt;/p&gt;

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&lt;p style=""&gt;&lt;font&gt;&lt;strong style=""&gt;&lt;font color="#ED1C24"&gt;Attendee Early Bird Pricing&lt;/font&gt;&lt;/strong&gt;&lt;br&gt;
&lt;font color="#FFFFFF"&gt;ASTA Member Full Event Pass:&lt;/font&gt; &lt;strong style="color: rgb(255, 255, 255);"&gt;$548&lt;/strong&gt;&lt;br&gt;
&lt;font color="#FFFFFF"&gt;Non-Member Full Event Pass:&lt;/font&gt; &lt;strong style="color: rgb(255, 255, 255);"&gt;$648&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;

&lt;p style=""&gt;&lt;font color="#FFFFFF"&gt;&lt;strong&gt;&lt;br&gt;&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;

&lt;p style=""&gt;&lt;font&gt;&lt;strong style=""&gt;&lt;font color="#ED1C24"&gt;Exhibitor Special Pricing&lt;/font&gt;&lt;/strong&gt;&lt;br&gt;
&lt;font color="#FFFFFF"&gt;10' × 10' Exhibitor Booth:&lt;/font&gt; &lt;strong style="color: rgb(255, 255, 255);"&gt;$1,275&lt;/strong&gt;&lt;/font&gt;&lt;/p&gt;

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&lt;p style=""&gt;&lt;font color="#ED1C24"&gt;Pricing will increase after the 2026 ASTA Expo&lt;/font&gt;&lt;font color="#FFFFFF"&gt;, so register now and get ahead of 2027!&lt;/font&gt;&lt;/p&gt;

&lt;p style=""&gt;&lt;font color="#FFFFFF"&gt;Get ready for another unforgettable ASTA Expo filled with world-class education, industry connections, innovative products and technology, and the automotive aftermarket community that makes this event so special.&lt;/font&gt;&lt;/p&gt;

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&lt;p style=""&gt;&lt;font color="#FFFFFF"&gt;&lt;strong style=""&gt;2027 ASTA Expo: Urban Aftermarket Cowboy&lt;/strong&gt;&lt;br&gt;
&lt;em style=""&gt;Where the Aftermarket Meets the New West.&lt;/em&gt;&lt;/font&gt;&lt;/p&gt;</description>
      <link>https://astausa.org/event-6850162</link>
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