Category: President Letter

Letter From the President – January 2022

January 12th, 2022 by

One of the tragic misconceptions of leadership that many shop owners fall victim to is that the leader must be the all-knowing problem solver for their company.  For the readers old enough to remember the 1985 TV show MacGyver, this is the standard that many leaders have set for themselves. As the leader, the shop […]

Letter From The President – December 2021

December 14th, 2021 by

That went fast. 2021 is over. Many of you will (and should) look back at the year and be proud. Year two of the global pandemic is almost done and you SURVIVED! While 2021 was different than 2020, it had no fewer challenges. Be proud. You navigated inflation spikes, disruptive increases in technology, and massive […]

Letter From The President – November 2021

November 17th, 2021 by

  Hi, Friends. The Automotive Service and Tire Alliance is off to a great start. Your board of directors had its first meeting on October 13th. The energy in the room was palpable. Your board and staff are committed to creating a first-class organization uniquely equipped to understand and serve the needs of independent tire […]

But First You’ll Have To…

July 22nd, 2020 by

“I’ll send you all the imports, but first you’ll have to join IGO…………….and you’ll need to attend the monthly meetings”. That’s what I was told by my business neighbor, Clarence Martin, who was manager at Dixie Sales which was one block up the street from our shop. I was new to being a shop owner […]


June 18th, 2020 by

Wham! was loud the noise I heard inside my helmet. “You have not been called offsides one time this game….what’s going on with you?”  I heard my coach yell as I exited the football field. He had tried to bring to my attention that I wasn’t being aggressive enough as the Center Linebacker on our […]