Uniting the Independent Automotive Industry

Automotive Service and Tire Alliance is North Carolina’s largest member-sponsored, non-profit professional association serving the independent automotive repair and tire industry for over 50 years.


Enhance your knowledge and skills at the Automotive Service and Technology Expo, featuring educational sessions, workshops, and demonstrations

Empowering Members

ASTA is here to help the independent automotive business owner by leveling that playing field between them, big corporations and dealerships.


We work to keep you informed on new legislation, regulation changes, environmental compliance, and labor laws that effect your business.

Apprenticeship Initiative

Invest in the future of your business and mentor the next generation of automotive technicians with the North Carolina Automotive Apprenticeship Program. With no cost to participate and the potential for wage reimbursement, it’s a win-win for your business and your employees. Don’t miss out on this opportunity to take your company to the next level – register now for the Automotive Apprenticeship Program!

Our Industry Partners

At ASTA we are proud to partner with some of the industries leading companies to offer our members discounts on the services you need to run your business.

Join us at an upcoming event

“The ASTA gives a big sense of community and connectedness with others who are in the same boat.”

Mike Byer, Mike Byer Auto & Truck Repair

“Great resource for business owners wanting to improve their operations and help change the automotive service industry.”

– John Hill, Jeep Guys, Greensboro, NC

“The training is always top notch and meetings are very informative.”

Robert Crawford, R & N Motor Company, Inc.

News & Articles

Submit Your Nominations for the First Annual ASTA Member Awards

Submit Your Nominations for the First Annual ASTA Member Awards

We are looking for the best of the best! It's time for our first annual ASTA Member Awards Dinner, to be held as the Grand Finale of the Fueling Connections Networking event in Charlotte, NC on April 21st, 2023. We would like to ask for nominations for the following...

Join us at the

Automotive Service & Technology Expo

Sept. 28-30, 2023 in Durham, NC

50+ management and technical seminars taught by the industry’s best and nationally known presenters, in addition to a vendor trade show and a variety of networking events! 

Sheraton Imperial Hotel

4700 Emperor Blvd I-40 #282, Durham, NC 27703