The Automotive Training

Event of the Year!

Born from the union of IGONC and NCTDA, the Automotive Service and Tire Alliance (ASTA) proudly unveils its flagship event’s dynamic name change. The renowned Automotive Service and Technology Expo is now the ASTA Expo! Join us for an even more exhilarating, educational, and empowering experience under the ASTA banner. Follow us on Facebook, TikTok and Instagram to be part of this thrilling journey.


Enhance your knowledge and skills at the ASTA Expo, featuring educational sessions, workshops, and demos.

Empowering Members

ASTA is here to help the independent automotive business owner by leveling that playing field between them, big corporations and dealerships.


We work to keep you informed on new legislation, regulation changes, environmental compliance, and labor laws that effect your business.

Apprenticeship Initiative

Invest in the future of your business and mentor the next generation of automotive technicians with the North Carolina Automotive Apprenticeship Program. With no cost to participate and the potential for wage reimbursement, it’s a win-win for your business and your employees. Don’t miss out on this opportunity to take your company to the next level – register now for the Automotive Apprenticeship Program!

Our Industry Partners

At ASTA we are proud to partner with some of the industries leading companies to offer our members discounts on the services you need to run your business.

Join us at an upcoming event

“The ASTA gives a big sense of community and connectedness with others who are in the same boat.”

Mike Byer, Mike Byer Auto & Truck Repair

“Great resource for business owners wanting to improve their operations and help change the automotive service industry.”

– John Hill, Jeep Guys, Greensboro, NC

“The training is always top notch and meetings are very informative.”

Robert Crawford, R & N Motor Company, Inc.

News & Articles

GTCC Aims to Address Automotive Technician Shortage

GTCC Aims to Address Automotive Technician Shortage

GREENSBORO, N.C. — There is a nationwide shortage of automotive technicians, which is causing repair times to be longer.

What You Need To Know
The number of graduates completing programs in the automotive sector has dropped 20% since 2020
Most people working in the automotive industry are over the age of 55
Derek Morehead is a first-year student at Guilford Technical Community College
Derek Morehead’s high school automotive class helped determine his future in the automotive industry. He says he took it for fun then shortly fell in love with it.

But these automotive classes aren’t widely available.

“There’s not as many automotive programs and high schools as there used to be. However, from what I’m seeing and hearing is that’s going to make a comeback not only in the automotive sector, but also other aspects of career and technical education like carpentry, electronics and things like that, which is fantastic,” said Guilford Technical Community College Department Chair Jeff Faircloth.

The number of graduates completing programs in the automotive sector has dropped 20% since 2020, according to TechForce Foundation, a nonprofit that guides students into careers as professional technicians.

Now, a first-year student at Guilford Tech, Morehead gets to turn his passion into a career.

“Being able to see what I’m learning actually does matter when I go to work,”
Morehead said. “It definitely makes me more engaged in class acts and more questions.”

Working part-time at Mercedes helps him apply what he’s learned in class.

“It’s nice having to go to school and work at the same time. So like whenever I’m at work, if I don’t understand something, I always can come here and like get a deeper explanation of it than what I could get at work,” Morehead said.

Faircloth added the goal of the automotive program at GTCC is to get students jobs in the industry and help the local economy, as well as help the students be successful.

read more

Join us at the

Automotive Service & Technology Expo

Sept. 26-28, 2024 in Durham, NC

50+ management and technical seminars taught by the industry’s best and nationally known presenters, in addition to a vendor trade show and a variety of networking events! 

Sheraton Imperial Hotel

4700 Emperor Blvd I-40 #282, Durham, NC 27703