ASTA Vendor Partners
Our Industry.
Our Partners.
ASTA Vendor Partners bring the technology, tools, services,
expertise, and resources that help independent automotive
businesses compete, grow, and succeed.
Connect
Build Relationships
Connect with shop owners, technicians, industry leaders,
and decision-makers throughout the ASTA community.
Support
Deliver Member Value
Vendor Partners support ASTA members with meaningful
benefits, resources, expertise, and industry solutions.
Grow
Move the Industry Forward
Strong partnerships create stronger businesses, stronger
professionals, and a stronger automotive aftermarket.
Partnership With Purpose
More Than a Logo
on a Website.
ASTA Vendor Partners connect their brands with the
professionals shaping the future of the automotive service
and tire industry. Partnership creates opportunities to build
relationships, support independent businesses, share valuable
resources, and become part of a community committed to
education, innovation, and long-term industry growth.
ASTA Vendor Partner Directory
Resources for
the Real World.
From shop technology and training to parts, marketing,
financial services, equipment, and business solutions,
ASTA Vendor Partners provide resources designed for the
real challenges automotive businesses face every day.
Explore the Network
Meet Our
Vendor Partners.
These companies support ASTA members and the automotive
aftermarket with products, services, knowledge, technology,
and resources built to help businesses succeed.
Shop Technology & Software
Tekmetric
A cloud-based shop management platform trusted by
thousands of automotive repair shops to streamline
operations, improve visibility, and grow.
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Shopmonkey
An all-in-one auto repair shop management platform built
to bring efficiency and profitability to the everyday
hustle of running a shop.
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Shop-Ware
A modern, cloud-based shop management system built for
forward-thinking automotive repair shops.
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RO Writer
Shop management software trusted by automotive repair
businesses for decades and now cloud-based for anywhere
access.
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Mitchell 1
A comprehensive automotive management platform designed
to help repair shops streamline operations, enhance
profitability, and deliver outstanding customer service.
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AutoLeap
A powerful all-in-one automotive repair shop management
software platform.
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AutoTechIQ
Software and training solutions designed to help shops
maximize the value of their DVI process and improve
customer communication.
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Avoca
An AI-powered front office built for service businesses,
helping answer calls, engage customers, and capture more
opportunities around the clock.
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ONRAMP
Voice AI for automotive technicians providing hands-free
diagnostic and procedural guidance while helping shops
save time and improve productivity.
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DispatchlyAI
An AI-powered receptionist helping independent automotive
and tire shops answer calls, schedule appointments, and
capture customer opportunities 24/7.
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Diagnostic Network
An online community and knowledge platform created for
professional automotive technicians.
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Parts, Equipment & Shop Solutions
NAPA Auto Parts
A nationwide automotive parts and service network
supporting professional repair businesses with quality
parts, resources, and industry expertise.
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Advance Auto Parts
A premier automotive aftermarket parts provider
supporting professional installers and automotive
businesses.
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O'Reilly Auto Parts
A leading automotive parts supplier providing
professional technicians and repair shops with quality
parts, tools, equipment, and industry expertise.
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Milwaukee Tool
Professional-grade tools, equipment, storage, lighting,
and solutions designed for demanding automotive work.
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GPT PowerTrain
Remanufactured transmissions and drivetrain components
delivering reliable solutions for automotive repair
shops and distributors.
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Ultimate Automotive Products
Automotive products and solutions backed by experience
and an understanding of today's professional repair
facilities.
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Dill Air Controls Products
A North Carolina manufacturer providing tire valves,
TPMS solutions, tools, gauges, and fluid-control products
to the automotive and tire industries.
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UniFirst
Uniform, facility service, and textile rental programs
supporting businesses and their teams.
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Universal Environmental Services
Used-oil collection and recycling services supporting
thousands of businesses nationwide.
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Tires & Distribution
American Tire Distributors
Connecting independent automotive businesses with tires,
wheels, shop supplies, technology, and an extensive
distribution network.
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TireTutor
Supporting the tire and automotive service marketplace
with solutions designed to connect customers and tire
businesses.
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Marketing & Business Growth
Advanced Digital Automotive Group
Automotive-focused digital marketing designed to turn
online visibility into calls, appointments, and booked
repair orders.
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Shop Marketing Pros
A specialized automotive marketing agency helping
independent repair shops grow through websites, SEO,
advertising, and social media.
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UpSwell
A performance-driven marketing partner helping automotive
repair businesses attract the right customers and achieve
measurable growth.
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Service Stories
Helps shop owners turn repair orders into content that
generates new leads through Google, AI search, and social
media.
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Mail Shark
Direct-mail marketing solutions helping businesses grow
through targeted and strategic print campaigns.
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Broadly
Helping local businesses grow by improving online
reputation, streamlining customer communication, and
collecting reviews.
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Elite Rewards
A customer loyalty and retention program designed
specifically for automotive repair shops and service
businesses.
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Training, Coaching & Professional Development
The Institute for Automotive Business Excellence
Coaching, training, and business-development programs
helping automotive shop owners and teams improve
profitability, leadership, operations, and customer
experience.
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Today's Class
Online automotive training designed to make continuous
professional development practical and manageable for
technicians, advisors, and shop teams.
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Elite
Performance-driven consulting and coaching dedicated to
helping businesses succeed through people, principles,
and results.
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180BIZ
Business coaching and management consulting created for
automotive repair shops.
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GearHead School
A hands-on training platform built for aspiring and
experienced automotive professionals.
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Limitless Leadership
Helping aspiring leaders unlock potential, build
engagement, and drive results.
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Financial, Insurance & Business Services
360 Payments
Modern, secure payment-processing solutions tailored for
small businesses, automotive shops, and service providers.
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Paar, Melis & Associates
Accounting and tax services specializing in the
automotive repair industry and helping shop owners gain
greater financial clarity.
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IGO Insurance
Insurance solutions focused on accessible coverage and
dependable support.
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LegalShield Business Solutions
Affordable legal support to help businesses navigate
contracts, disputes, collections, audits, and everyday
legal decisions with confidence.
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Industry & Community Resources
Automotive Aftermarket Charitable Foundation
Providing financial assistance and resources to
aftermarket industry families facing unexpected
hardships.
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Wheels 4 Hope
A nonprofit organization helping provide affordable,
reliable transportation to individuals and families
in need.
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Partnership That Gives Back
Built to Benefit
ASTA Members.
Vendor Partnership with ASTA is built around mutual value.
Our Vendor Partners are not simply companies displayed in a
directory. They become part of the ASTA community and provide
meaningful value to the members we serve.
That value may come through exclusive pricing, special
discounts, added services, educational resources, preferred
offers, or other benefits created specifically for active
ASTA members.
Member Value Matters.
Providing an ASTA member benefit is part of being an ASTA
Vendor Partner. It is one of the ways our partnerships
directly support the shops, professionals, and businesses
that make up the Alliance.
A Few Featured Member Benefits
ASTA Member Benefit
Today's Class
Active ASTA members receive exclusive reduced monthly
pricing on Today's Class automotive training.
$239 / Month
Standard Rate: $260 / Month
Save $21 Monthly • $252 Annually
ASTA Member Benefit
DispatchlyAI
ASTA members receive three months free of Dispatchly's
AI receptionist to help capture customer calls and
opportunities.
3 Months Free
Exclusive ASTA Member Benefit
ASTA Member Benefit
The Institute
ASTA members receive savings when enrolling in eligible
coaching and professional-development programs through
The Institute for Automotive Business Excellence.
$200 Off
Eligible Program Sign-Up Fee
These are only a few examples.
ASTA Vendor Partners provide benefits across technology,
training, marketing, business services, parts, equipment,
financial resources, and more. Members are encouraged to
explore our partners and take advantage of the value available
through the ASTA network.
Become an ASTA Vendor Partner
Bring Value.
Build Relationships.
Put your company in front of automotive professionals,
shop owners, technicians, and decision-makers while becoming
part of a community invested in the future of the aftermarket.
ASTA Vendor Partnership is about more than exposure. It is
an opportunity to support our members, provide meaningful
value, build lasting relationships, and position your company
alongside the businesses and professionals moving this
industry forward.
One Industry. One Community.
Stronger Together.
Better Connected.
When automotive businesses, professionals, and industry
partners come together, everyone moves forward. ASTA exists
to create those connections and turn them into opportunities
for education, growth, advocacy, and long-term success.
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